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Retail

Digital transformation in the retail sector is enabling new tools to enhance the customer experience and drive operational efficiencies. With the right network infrastructure, today’s connected retail technologies can support data-driven, customer-centric strategies and smart inventory management systems, allowing retailers to stay ahead in a rapidly changing business landscape.

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Our Role in Retail

Wireless connectivity has become an essential enabler of retail industry success, offering a growing list of benefits to both the retailer and shopper. By deploying seamless and secure wireless connectivity, retailers can enhance their operations and interaction with customers through efficient Point of Sale (POS) systems and customer-centric tools. This improvement in operations leads to increased efficiency, customer satisfaction, and overall business expansion.

To help retailers achieve their wireless connectivity objectives, we offer a range of neutral-host solutions, including Distributed Antenna Systems (DAS), Wi-Fi, and private networks. These solutions empower retailers to deliver exceptional experiences, streamline operations, and utilize data-driven insights to make well-informed decisions. Position your business for a competitive advantage with an optimized wireless network.

A woman with shopping bags checking her phone.

The State of Connectivity
in Retail

68%

Percentage of U.S. shoppers who use their mobile devices to research products while shopping in physical stores1

57%

Global shoppers who say digital experiences, like Augmented Reality (AR) and Virtual Reality (VR), as well as digital self-service and mobile checkout, play an important role when choosing a store2

43%

Percentage of global payments expected to be comprised of digital and mobile wallet payments by 20263

1 Klarna, "Mobile shopping on the rise", March 15, 2022
2 RetailDive, "What do today's customers expect from in-store retail?", November 7, 2022
3 Fit Small Business, "24 Point-of-Sale Statistics to Know in 2023", June 14, 2023

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The mall at night with cars passing by.

Retail Industry Challenges

The technical intricacies involved in deploying a wireless solution, such as designing and implementing the network, as well as coordination with multiple Mobile Network Operators (MNOs), can be taxing. Work with a trusted, reliable partner, so you can conserve resources and concentrate on enhancing business goals.

Key Solutions for the Retail Industry

A man holding shopping bags and looking at his phone.

Customized Solutions (DAS,
Wi-Fi, and Private Networks)

Our turnkey infrastructure solutions provide strong cellular connectivity and the flexibility needed to deploy innovative, customer-centric technologies. We make it easy to connect POS terminals, enable guests to use mobile devices reliably and securely, and drive back-of-the-house efficiencies.

Industry experience.

Industry Experience

Choose a partner with more than two decades of experience designing, deploying, and managing in-building wireless solutions, including nearly 250 managed retail installations nationwide. We strive to maximize participation by leveraging our long-term agreements and established relationships with all major MNOs.

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